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The Mission of the Iranian New Year Parade is to celebrate the traditional Persian /Iranian New Year (NoRouz) and to foster a spirit of hospitality, sharing, and displaying examples of the rich cultural heritage and traditions of Iranians with America.
The primary fiscal agent responsible for all financial matters pertaining to the Iranian New Year Parade organization, is provided by the Hafez Cultural Foundation, a 501c(3) charitable non-profit organization. All donations are tax deductible according to the rules of the IRS.
The Iranian New Year Parade was produced with the support and partnership of Hafez Foundation, NoRouz Festival committee and the Bay Area Iranian American Voter Association.
The organizational structure of the general Parade operation is as follows;
| EVENT CHAIR |
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| Roshanak Nooh Co-Chair |
| Hafez Foundation for Literature and Culture |
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| Jalal Ohadi Co-Chair |
| Hafez Foundation for Literature and Culture |
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| Mehran Kamkar Vice-Chair |
| Norouz Festival Committee |
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| Niloufar Nouri Vice-Chair |
| Bay Area Iranian-American Voter Association |
| . |
| Operational Volunteers |
| . |
| Fardad Jamali, Operations Director |
| Jilla Rahimi, Parade Special Projects Director |
| Bruce Bahmani, Marketing & Art Director |
| Cyrus Kamkar, Organizing Committe |
| Mahnaz Khazen, Organizing Committe |
| Maral Behnam, Communication |
| Kaveh Nikpour, Elan Production |
| Sepideh Nasiri, Youth Director |
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| Master of Ceremonies |
| Homayoun Asadipour |
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